Inspired by the desire to develop a range of high end MTB maintenance products and a brand that riders alike could relate to, development began on the first two KRUSH products in 2015. After 6 months of R&D, KRUSH launched the KRUSH Premium Bike Wash and KRUSH After Wash Bike Spray at the 2016 global mountain bike event Crankworx NZ. With the full family in toe, the KRUSH adventure had begun. The KRUSH tour continued on to the 2016 UCI World Cup Cairns, 2017 EWS Derby, and a host of local events including The Mont 24, Cannonball, Bike Buller, Ignition and the opening of Maydena Gravity Park in 2018.